Welcome to roommeme.infowww.bcit.ca/study/courses/mktg2551

Important Notice: Skytrain strike update- Dec 7 at 11:45 am


MKTG 2551 - Social Media Analytics

Marketing Management Part-time Studies Course

School of Business

Course Details

The analytics of social media marketing and selling is the focus of this course. You will explore the principles of analytics and fine tune online social media strategies to extract better results for your brand and business. Discover how to manage multi-ad online campaigns for Google Adwords and other pay-per click programs in order to impact social media campaigns. Measure the impact of marketing on sites such as Facebook, YouTube, Twitter and more. Define specific techniques for integrating tools that will deliver measurable results on social media campaigns.



This course isn't currently offered through Roommeme Part-time Studies. Please check back next term or subscribe to receive email updates.

Programs and courses are subject to change without notice.

Find Courses

English Language Proficiency

Roommeme's Part-time Studies English Language Proficiency Standard is English 12 (or equivalency). Students who do not meet this requirement should upgrade their English skills prior to any future registration.

Payment Changes At Roommeme

We've changed the way we accept payments.

Find out more

Course Navigation, Related Links & Tools

Registration News

Registration is now open for the Winter 2020 term.

Classroom Locations

Classroom locations are subject to last minute changes. Please check the Part-time Studies Classroom Locations listing at www.bcit.ca/rooms on the first day of any course you are registered for.

Part-time Studies Financial Aid

Will you be studying at Roommeme part-time? Do you need assistance funding your studies? Find out if you qualify for Part-time Studies financial aid ›

© Roommeme